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Start Global Cooling
Posted by Hillary Rosner on January 25, 2006 - 8:49am.
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Riding a bicycle is usually a great way to reduce fossil fuel emissions. But that's not necessarily true if you're a cyclist on a racing team, driving around the country to compete. That's why Clif Bar is trying to offset the fossil fuel use of its cycling team by buying wind farm credits – and offering the public a chance to buy them too.

Through Clif Bar's Start Global Cooling program, anyone can purchase a Cool Tag, which represents a two dollar investment in NativeEnergy's WindBuilders program. NativeEnergy helps Native Americans build renewable energy projects such as wind farms. Every tag helps cleanly generate roughly the energy required to travel 300 miles by car – and also, according to Clif Bar, represents a savings of 300 pounds of CO2 emissions over standard energy sources. Buy them online or at any Clif Bar sponsored event.

In 2006, the cycling team will keep track of every mile they travel in fossil-fuel powered vehicles – via road and air – for races and other team-related business. They’ll then purchase Cool Tags to offset their emissions.

Offsetting CO2 emissions is an increasingly popular way of trying to stem the tide of global warming without radically changing lifestyles. For more information on carbon offsets, visit Carbonfund.org.

Image credit: Clif Bar



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<em>Merr</em>'s picture
Dream a little Dream!
by Merr on January 25, 2006 - 6:29pm

Wouldn’t it be great if any of the big car companies tracked each car it sold even just for a month and did the same thing?!! Imagine what a difference that one month could make!


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Interests: Horseback riding, watching the silence of the snow, obviously anything creative, cooking
Inspiration: Like most of you, when I heard of recycling to save the earth, I naturally assumed I needed to separate my plastics, newspapers and glass. I was helping. That was all I needed to do. Then one day, I was searching around for something fun, some art, and I came across this abstract piece. It was gorgeous - it looked like a naturally formed wave of icy white water bursting into the air. When I looked closer at it, I saw that it was made from recycled plastic caps. I was in shock. What kind of imagination and talent does that take to look at a plastic cap and see more to it then what it actually is? How can someone be so ingenious that they can take something that we normally throw away and create such a piece of beauty with it? This is the thought process that I could not stop pondering and it took over my mind, body and soul and soon enough became my muse. I began Earth's Journey for this reason. I wanted to show the world that there was more to saving the earth than just recycling. There is beauty in things we can't even imagine, and so many ways to help our planet flourish. There are products out there that we all could use to completely decorate, furnish and run a home... all environmentally safe. You can buy organic bedding, non-toxic cleaning detergents, solar power, or make a change in a small way by using energy-efficient light bulbs. But the best part of recycling and being eco-friendly is the beauty that you'll find here, with all of our different artisans. As you can see I'm very passionate about this type of artistic creativity, and I hope you will be too. I invite you to sit back, relax and ... Be Inspired by Green!

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